The mission of the Richmond Association of REALTORS® (RAR) is to provide members with the resources, services and community engagement needed to conduct ethical, professional and profitable businesses. We want to hear from you about how you utilize RAR benefits, services and resources to support your professional work.

We have partnered with Loyalty Research Center to help us collect your valuable feedback. LRC is facilitating a membership-wide survey to provide us with your insights, allowing RAR to more effectively tailor to membership needs.

On Thursday, November 9th, you will receive an email from RAR@qualtrics-research.com, with the subject line “RAR 2023 Member Needs Assessment,” inviting you to take the survey.

You may complete the survey until November 27th. Filling it out should take approximately 15 minutes. In appreciation for your time and care in providing feedback, you will be entered into a drawing for your chance to win a $500 gift card of your choosing.

We appreciate you and welcome your evaluation of your member experience.

Frequently Asked Questions

This assessment is not anonymous, but responses will only be used to gather member insights, allowing RAR to more effectively tailor to the membership’s needs. No names will be shared.

There is no time limit. The last day to submit your assessment is Monday, November 27th.

No – the link you received in your email invitation can be returned to at any time. If you cannot find your original email, please search for “RAR@qualtrics-research.com” in your inbox/junk folder. If you still cannot find the email after searching your folders, please contact bstuckey@loyaltyresearch.com.

No – each invitation link is individually tied to the name and email address of the invited recipient.

In an effort not to interfere with blind question response data, LRC data scientists have disabled the back button.

If you cannot find your email invitation, please search for “RAR@qualtrics-research.com” in your inbox/junk folder. If you still cannot find the email after searching your folders, please contact bstuckey@loyaltyresearch.com.

Bayley Stuckey with Loyalty Research Center has been contracted to support the best experience for you with the least biased data collection possible. Please send an email to bstuckey@loyaltyresearch.com with your technical issue or question.

If you have any other questions about this study, please contact bstuckey@loyaltyresearch.com.