Technology is all the talk in business. To stay current and relevant in today’s market, REALTORS® must keep an eye to the horizon and watch for emerging technology trends. Recent articles published by Inman, reveal several that are impacting the real estate industry in a big way. Here are three that you might be able to use right now:
| Tech Trend | Put it to work for you | More Information |
| Virtual Reality | o Put 3-D representations of homes online for prospective buyers to explore on their own time. o Use virtual reality goggles for a fully immersive home-showing experience without setting foot in the property. | 3D Tools https://www.homestyler.com/designer https://www.easypano.com/virtual-tour-outfit.html Immersion |
| Drones | o Take high-quality aerial photos and videos of properties for marketing purposes. o Show potential buyers nearby amenities, such as shops, parks, etc. o Use inside homes for a smoother tour than can be provided with traditional cameras.
| Local photographers https://droners.io/aerial-videography-photography/real-estate/virginia/
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| Artificial Intelligence | o Use virtual sales assistant to reach out to internet leads. Free up time to work with clients. o Leverage technology to gather data to make better recommendations to clients.
| https://www.chatbots.org/virtual_agent/
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